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Feeling Stressed? Try a Little Holiday ‘Self-Gifting’

Started by Epoch-Times-Bot, Dec 22, 2022, 10:45 AM

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Epoch-Times-Bot

Dec 22, 2022, 10:45 AM
Feeling Stressed? Try a Little Holiday 'Self-Gifting'

If you're feeling especially busy this holiday season, now may be the time to take a moment for yourself and indulge in "self-gifting."
A new study finds that when consumers are the most stressed, that's when taking the time to self-gift offers the most benefit.
Self-gifting, or the process of engaging with a product or experience with the primary goal of boosting your emotional well-being, doesn't have to be overindulgent. It can be drinking tea, listening to music, watching a relaxing YouTube video: anything you can do with a focus on yourself.
"There are so many ads reminding us to take a moment for ourselves, for self-care, but we find that people are least likely to engage in this kind of behavior when they need it most," says Kelley Gullo Wight, assistant professor of marketing at the Kelley School at Indiana University....

Source: Feeling Stressed? Try a Little Holiday 'Self-Gifting'

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Aug 26, 2024, 10:03 AM
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